For similar reasons, if it looks like your domain is consistently "swapping" links with another partner domain, it could render both efforts counterproductive. After all, the Internet was built for information sharing. I couldn't begin to think I could afford a wonderful rocking horse UK . Try PNS keep page URLs …

The Internet is not just about search engines. Most people never click beyond the first page of results (which only shows 10 web pages), meaning there will be little/no traffic for those ranking in positions 11+. Therefore, simply being indexed won't necessarily bring organic traffic. It really comes down …

When moving a page with many backlinks, it's extra important to use permanent redirects so the search rank of the page is maintained. This includes ranking and appearing well for search terms and variations that are used by your target audience in natural or organic search listings. More people are …

Should I Block Google From Indexing My Duplicate Content? Searchers often enter refinements when the initial search doesn't provide satisfactory results, but the results do provide clues on what to search for. When you build backlinks, you have to be very cautious not to leave footprints, and make the links …

SEO has tremendously grown over the past few years and search engines are getting smarter and smarter. Staying on top of the current updates and changes is thus crucial in deepening your knowledge of how to take advantage of it. Based on your business goals, searcher data, and competitive landscape …